Getting Your CFO Involved in Corporate Sustainability: Part 2

To continue from last week’s article topic, the following discusses concrete incentives available to companies who take action on sustainability issues. In many cases, companies are already taking up green efforts for competitive or strategic reasons. It simply makes sense for companies to structure sustainability programs in a way that makes them eligible for any available incentives. To learn actionable examples of how sustainability measures result in tax incentives and deductions...

Getting your CFO Involved in Corporate Sustainability: Part 1

By Kirsten Nelson-Johnson

Thus far, CFOs and financial directors have been left out of the corporate sustainability movement. In order for your CFO to begin considering the impacts of sustainability on the bottom-line, they need you.

Corporate sustainability has moved beyond ‘green washing’ companies with small sustainability efforts, and has become a means of survival in this tough economy. Consumers are becoming more eco-conscious and are making purchasing decisions based on a brand perceived commitment to the environment. To learn more on convincing your CFO of the importance of sustainability practices, continue reading.

What Solar Needs to Take Off

by Kirsten Nelson-Johnson

There are few critics to the viability of the solar as a powerful source of clean energy, especially in California. However, the current lack of communication amongst innovators and workers on the best practices and best means to bring solar to consumers is holding solar back.  No mistake, there will be growing pains in the solar industry as it finds its legs. However the industry must face these challenges head on and solve them together. To find out more about the challenges facing the solar industry and consumer access to solar...